Brand Managers / Agency Account Managers and Campaign Planners

Sampling in goody bags offers a highly-targeted and cost-effective way of exposing products to a specific demographic profile.  By trialling a new or unfamiliar product, the customer's risk is removed and they are more likely to purchase an already sampled and enjoyed brand. 

A successful sampling campaign will engage participants at a time when recipients are in a highly receptive stage; when they both need and want the product. Our goody bags contain a variety of samples of relevance to the participant, and often include event memorabilia, providing an incentive to collect the goody bags.

To make life easier for brand managers The Goody Bag Company can also offer an enhanced service including sample collation, printing, storage and bespoke delivering.

For advice as to which event is most likely to suit your product contact us now, or search our list of forthcoming events.